Todos os kits de marca

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Fontes

TítulosFigtree 700Heavy, tightly spaced display lines that anchor the layout; open alternative: DM Sans
TextoFigtree 400Plain, legible supporting lines and short labels; open alternative: Inter

Uber

Praticidade monocromática e nítida · Ousado

Estilo em uma frase

Crisp monochrome utility: bold black shapes on an expansive white field, soft grey capsules, one calm blue-green note and a single punchy illustration of a journey or delivery, direct and efficient.

Apresentação da marca

Descrição
Crisp, high-contrast monochrome built for clarity and action: bold black-on-white hierarchy with one calm accent, made for mobility, delivery and on-demand services.
Segmento
Mobility and on-demand services
Público
Busy urban commuters, travelers and people ordering everyday services on the go
Tom de voz
Direct, clear, efficient, confident

Palavras-chave de estilo

high-contrast monochrome, black on white, capsule shapes, semi-flat geometric illustration, urban mobility, functional clarity

Composição

Split the canvas: a heavy, tightly set headline and one short line on the left, one bold illustration or photo in a rounded rectangle on the right. Use a solid black band for emphasis, capsule-shaped action shapes and wide white margins.

Acabamento da imagem

Semi-flat, blocky editorial illustrations of everyday journeys, luggage, food and city scenes; geometric shapes, limited palettes with punchy warm yellows and reds, solid black shadows, set on crisp white.

Faça · 4

  • Set headlines heavy and black, large enough to anchor the layout
  • Use capsule shapes for actions, tags and small grouped items
  • Keep backgrounds flat white or light grey
  • Let a single illustration carry all the color

Evite · 4

  • Extra saturated colors across backgrounds or large areas
  • Gradients, textures and patterned surfaces
  • Heavy drop shadows and glossy effects
  • Thin, decorative display weights that weaken the contrast

O conteúdo dos presets está em inglês. Depois que virar sua marca, você pode reescrever em qualquer idioma.

O Zero Kit AI não tem vínculo com Uber nem é endossado por essa marca. Este kit descreve um estilo visual como referência.