All brand kits

PaletteClick a swatch to copy its HEX

Fonts

HeadingSF Pro Display 600Large, tightly tracked display lines; open alternative: Inter
BodySF Pro Text 400Body copy with generous line height; open alternative: Inter

Apple

Gallery White Precision ยท Minimal

Style in one line

Gallery-white minimalism: a single product hero on a vast white stage, graphite and white tones, soft studio light, one blue accent, calm and precise.

Brand identity

Description
A calm, premium minimalist identity that lets the product speak for itself through generous space, soft light and strict restraint.
Industry
Consumer electronics
Audience
Design-conscious adults who value quality and simplicity
Voice
Quiet, confident, precise

Style keywords

gallery-white minimalism, precise alignment, generous negative space, product as hero, soft studio light

Composition

One dominant subject centered on a clean stage, a short bold line above it and a single supporting line below. Keep at least 40% of the canvas empty and align everything to a clear central axis.

Imagery

High-end studio product photography isolated on pure white or very light grey, soft even lighting, subtle natural shadows, crisp material detail, no props.

Do ยท 3

  • Let one subject carry the whole composition
  • Reserve the blue accent for a single action or highlight
  • Build hierarchy with size and weight contrast, not extra colors

Avoid ยท 4

  • Saturated blues on decorative elements
  • Heavy drop shadows or thick borders around content
  • Busy lifestyle backgrounds and generic stock imagery
  • More than two type weights in one layout

Preset content is in English. Once it is your brand, you can rewrite it in any language.

Zero Kit AI is not affiliated with or endorsed by Apple. This kit describes a visual style for reference.